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Creating Revolutionary Change

Within your business and out in the marketplace

At this event we will discuss:

  • How you can eliminate dysfunctional behaviors within your organizations and model a culture that can leverage unpredictability, uncertainty, and vulnerability.
  • Why most proven marketing methods have failed to produce continued growth in market share and brand value.
  • How you can create an organization that willingly buys-into self-assessment, adaptive learning, honest feedback, and most important of all, accountability to an action plan.
  • How you can save millions of dollars by redirecting your marketing efforts from traditional advertising to “viral marketing.”
  • How to establish and utilize the “senior management marketing dashboard” and other diagnostic tools to help transform your organization.
  • Why effective communication is the result of risk taking, open conflict resolution and personal growth.
  • The value as well as the traps in “outsourcing” specific marketing functions.
  • How to structure long-term strategic alliance and affiliate agreements.
  • How to create absolute exclusiveness in the eyes of your employees and customers

Challenges Facing Senior Executives Today

We will explore the answers to these questions, as well as discuss how these challenges have been solved by a myriad of organizations, large and small from every conceivable industry from aerospace, insurance, financing, automotive, real estate, high tech and manufacturing.

  • How can senior executives cope with today’s business and societal challenges, and the increasing pressures of being at the top?
  • Why traditional marketing and advertising will continue to produce declining ROI and brand share and what you can do about it?
  • How can you identify strategies that result in an exclusive advantage even in the most competitive markets?
  • What can you do to bridge the gap between the current leadership and the emerging leaders within an organization?
  • How can you continue to operate profitably with continued governmental regulations and compliance pressures?

RSVP: Register here or call Cory Halbardier at (949) 735-4702